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Remember the 90's? The bright neon signs, food places had wacky architexture/themes, carpets were tacky and bold, you had to go in to rent a movie or game, and no one was afraid of color.  Welcome to our love letter to a time lost in the past.

 

REWIND 99 is a multiplayer online simulator game reminiscent of the days renting movies/games.

I wanted to bring that flavor of 90's kids childhood to a game genre that is overrun with AI and reused art assets.

With only 6 months, a small budget, and a dedicated team, my goal was to lean into a blend of nostalgic themes and a colorful cartoon world to help this game stand out from the rest, while making it a blast to work on. 

2D game trailer (provided all assets, editing, voice acting ect. Except Logo)
Steam Page
 

The Core of Rewind99 Art Direction:

RIDICULOUSNESS

In this cartoon world, things don't HAVE to make sense! A storm above the villians tower with giant t.v screens, cars with tiny wheels, printers with heart monitors, pizza guns and more! The more ridiculous the better! This was a core concept for the team to build off of.

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Cutomization

Store and Character customization was very very important in my vision. I pushed for these since day one. Creating an efficient way to give players freedom and opportunity for creativity is always worth the extra work. This also unlocks unlimited opportunities for future dlc, expansions, updates ect.

Watch people experience the cartoonish chaos

Screen grabs from in game:

My Artistic Contributions

EarlyConcepts
facial
msrewind
Rentnetkioskr
interirorstore
machines
customization
NTU
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Draw Overs Galore
 

For the outsourcing and in-house team, draw overs were a daily occurence. Working fast, defining style, and inspring creativity was one of my most important roles. 

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Carpets

One of my favorite contirubitons were the carpet designs for the store customization. Giving the carpets personality, life, and a hint of stickiness was a joy.

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Movie rental titles in game

Nailing Humor/Nostalgia is key

Taking something already known and loved, and turning it into a gag was a rewarding challenge. Parody, refrences, and jokes are riddled in this game. If you and the team are having a blast and laughing, likely, so will the player. For this game I was lead on the creative humor, writing, ect. There is a fine line that can be crossed so its an important responsibility to be given! 

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6 months progression from Art Direction

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Art Direction Deck available upon request:
veeleeart@gmail.com

© 2023 by Victoria Ferguson. Proudly created with Wix.com

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